Disney100 Kick Off Media Event

Back in 2023, the Walt Disney Company celebrated the company’s 100th anniversary. The Disneyland Resort celebrated the company’s anniversary in both Disneyland Park and Disney’s California Adventure Park. This big kick-off event showcased all of the new offerings such as live entertainment shows, special merchandise, and food & beverages throughout the resort. This advertised all of the new offerings for Disney100.

For this event, I helped design, coordinate, organized, and worked with multiple vendors. Working closely with an art director, I created the overall groundplans for both parties, graphic designs, and draftings for scenic and decor elements. This event required park operations to close a part of the park in order for us to have this event. I helped coordinated multiple vendors loading in and striking the event on site. The event had over 500+ guests that were invited to showcase new offerings.